Filmmaker and Photographer based in Lefkada, available worldwise
I’m Joe, a British visual storyteller rooted in the Ionian. My work lives at the intersection of my two greatest passions: the raw energy of the sea and the refined beauty of Greece. With a sailor’s intuition and a documentary eye, I help brands, brokers, charities and owners tell their stories through a wide variety of media. Whether we’re tracking a yacht at full heel or capturing the quiet textures of a private retreat, my goal is always the same: visual excellence that moves the needle.
Scroll down to explore my work and my journey behind the lens.
The Art of Yachting: Cinema & Stills
Operating at the intersection of technical sailing and high-end visual storytelling, I provide comprehensive photography and cinematography solutions for the global maritime industry. My work is defined by a "sea-sense" that only comes from years of experience on the water s. I understand the rhythms of a moving deck, the tactics of a race, and the specific aesthetic required to sell the luxury yachting dream through both still and moving images.
From high octane on the water shooting to EASA-certified aerial fleet coverage to interior walkthroughs and underwater lifestyle branding, I deliver a complete media package tailored for yacht brokers, charter fleets, and racing teams. Whether capturing the technical focus of a regatta morning through sharp, editorial photography or producing broadcast-grade films of a flagship vessel under full sail, I document the raw power and refined luxury of life at sea with absolute precision.
Documentary
Narrative-driven filmmaking and photo-journalism with a purpose. Partnering with NGOs, I use my maritime expertise to document conservation efforts above and below the waterline—bringing vital ecological stories to a global audience.
Luxury Villas & Property
I document the architecture of the Ionian with a focus on light, flow, and the "Architecture of Detail." My property photography and cinematic films move beyond the static, using architectural precision to capture the true soul and texture of a home.
portrait & weddings
Authentic, photography and video for destination weddings, engagements and private lifestyle sessions. I focus on candid energy and the golden Mediterranean light to make your Ionian story unique.
My Story
My journey with the lens began at fourteen with a simple camera and the rugged coastline of Devon, UK. Growing up by the sea instilled a lifelong obsession with the ocean that defines my work today. From studying photojournalism in San Francisco to documenting the vibrant bazaars of Samarkand and the forests of East Africa, my career has been a global pursuit of telling stories through images.
With a professional background in the sailing and skiing industries, I transitioned from marketing to full-time freelance creator in 2023. This unique history allows me to approach every project with a dual perspective: I understand the commercial needs of a brand and the technical demands of the environment.
Today, you’ll often find me in on or around yachts of all sizes looking for the perfect shots as they slice through the ocean, finding shapes and angles in stunning properties or capturing the stunning beauty of Lefkada. You can find out more about my story in the link below.
